contact@marketingconcurrent.nl Veenendaal · The Netherlands
Google Premier Partner, 8 years running
Data & insight

Web analytics & dashboards.

Reliable measurement and clear dashboards, so you steer on data instead of gut feeling. From a watertight setup with GA4, Google Tag Manager, Wetracked and server-side to real-time dashboards that show at a glance what works.

Reliable tracking: GA4, GTM & server-side
Wetracked for complete data
Clear, real-time dashboards
From measuring to concrete growth
Web analytics and dashboards at MarketingConcurrent Steer on data, not gut feeling
TRUSTED BY B2B AND B2C COMPANIES
How we work

From raw data to
better decisions.

Measuring only pays off when it's accurate and you can act on it. We ensure a reliable measurement setup, clear dashboards and concrete actions that follow from them.
Setting up web analytics and tracking
Reliable measurement
01 Measure

We set up your measurement watertight

We set up your tracking reliably with GA4, Google Tag Manager, Wetracked and, where needed, server-side measurement. Complete and carefully configured, so your data is accurate and free of gaps.

No half-working tags or gaps in your data, but a foundation you can genuinely build on.

Why invest in data
Building dashboards
Real-time insight
02 Visualise

We build clear dashboards

We translate your data into clear, real-time dashboards, focused on the KPIs that matter to you. From marketing and sales to leads and revenue, all at a glance.

No tangle of separate reports, but one clear picture the whole team understands.

For this we also built our own AI platform DropMetrics: it brings your data from GA4, Google Ads, Meta and Shopify into one real-time dashboard and uses the DropIQ AI engine to spot opportunities and issues automatically.

Book a strategy call
Optimising based on data
From insight to action
03 Optimise

We turn insight into growth

Data is only valuable when you act on it. We connect the insights to CRO, SEO and advertising, so every marketing euro is spent more effectively.

Measure, learn and improve, in a continuous cycle that structurally makes your results better.

View CRO & A/B testing
Why invest in web analytics

What you don't measure,
you can't improve.

Without reliable data you're steering blind. Good analytics and clear dashboards show exactly what works, what doesn't, and where growth is to be found.
01
Measuring = knowing

Stop guessing,
start steering.

Reliable data takes the gut feeling out of your decisions. You see in black and white which channels, pages and campaigns pay off, and which cost money.

02
One source of truth

Everyone looks
at the same thing.

A clear dashboard gives your whole team one shared view of the numbers. No more debate over separate reports, just focus on what really matters.

03
Better decisions

More return
from every euro.

When you know what works, you spend budget more effectively. Data-driven choices make every marketing euro work harder, in CRO, SEO and advertising.

Data with impact

Why MarketingConcurrent
for your data & dashboards.

The scale of a large agency, the short lines of a small team, with data specialists and marketers under one roof.
100%
Grip on your data
15+
In-house specialists
10+ yrs
Data & marketing
GA4 & GTM set up correctly
Server-side measurement where needed
Wetracked for reliable data
Complete, accurate data
Clear, real-time dashboards
KPIs tailored to you, no noise
Connected to CRO, SEO & ads
Data & marketing under one roof
No contracts, cancel monthly
FAQ

Frequently asked
questions.

Still have a question? Feel free to send us a message, we're happy to help.

Do you set up GA4 and tracking fully?

Yes. We set up your measurement from A to Z: GA4, Google Tag Manager, Wetracked, conversion tracking and, where needed, server-side measurement. Carefully configured, so your data is complete and accurate.

Why server-side measurement or Wetracked?

Because browsers and ad blockers increasingly block standard tracking, standard GA4 alone often misses part of your data. With server-side measurement and tools like Wetracked you close those gaps, so you keep a more complete and reliable picture of what happens on your site.

Which dashboards and tools do you use?

We usually build clear, real-time dashboards, connected to your GA4, advertising and sales data. Focused on the KPIs that matter to you, so you see at a glance what works.

What can I do with the insights?

Everything. Reliable data is the basis for better choices. We connect the insights directly to CRO, SEO and advertising, so your marketing becomes more targeted and profitable.

Meet the team

The people behind your growth.

Stefan Angelique Arjan Damien Dhieradj Eli Erik Patrick Jeroen Milan Noah Ruben Sander Simone Meet the whole team
Let's meet!

Book your
strategy call.

An honest, in-depth and no-obligation advice session about your business and your biggest growth opportunities in online marketing & AI.

  • Exchange ideas with a senior strategist
  • Over coffee at our office, online or by phone
  • Personal advice, tailored to your situation, business and market
  • Advice on how AI as a lever can be used
Arjan van Veenendaal
You speak directly with a senior strategist
No account manager or sales funnel, but someone who understands your numbers.
★★★★★ 4,5 on Trustpilot B2B & B2C Premier Partner, 8 years
Reply within 24 hours on business days

Request your call

Leave your details and we'll schedule a moment together: at our office, online or by phone.

Everything we do

One partner for your entire online growth.

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