Google Premier Partner
Meta Business Partner
Milan Uijttewaal
At MarketingConcurrent I work on Google Ads, social advertising and email marketing for different clients. I enjoy setting up campaigns from scratch, optimising them and finding out which changes actually deliver results. The variety across clients and channels is what makes my work interesting.
- Google Ads
- Social advertising
- Email marketing
- At MarketingConcurrent since
- 2022
- Experience in online marketing
- 4.5 years
- I speak
- NL · EN
Measure what happens, understand why and keep improving with focus
I studied Commercial Economics at HAN University of Applied Sciences in Arnhem, including the Digital Marketing minor at Saxion in Deventer. During my graduation internship at Tempur, here in Veenendaal, I got my first real taste of working in a marketing department. I liked it, and after graduating I started at MarketingConcurrent in January 2022, where I have now been working for almost five years.
With every new client I like to look at the complete picture: not only the campaigns we set up, but also the website, conversion tracking and other online marketing activities. I think it's important that these parts fit together well. By looking at where the improvements are and working on them step by step, I try to get the most out of the campaigns.
Cases from Milan’s field
iiUsed: revenue +500% and ROAS +500% since launch.
Refined tracking, AI-driven bidding and early access to Google beta features, together good for 500% more revenue and a 500% higher ROAS since the start of our partnership.
SSchuimwinkel: from a local business to €3,000,000 per year.
With Google Ads from barely any revenue to €3M per year at a ROAS of 900%. Several new countries were launched successfully and the webshop migrated to Shopify.
HHB Openers: revenue +400% at a ROAS of 1300%.
For HB Openers, a specialist in garage doors and door openers, we significantly raised revenue via Google Ads and made major gains in profitability, with an exceptional ROAS of 1300%.
A quick introduction
- Lives in
- Veenendaal
- Outside work
- In my free time you will regularly find me on the football pitch or at the gym. Darts is no stranger to me either!
- Favourite tool
- Google Ads Editor: managing, importing and bulk-editing campaigns efficiently.
- Fun fact
- As a child I took part in the TV programme Praatjesmakers.
AI is taking over more and more optimisation work within Google and Meta. So the difference is no longer made only with the right campaign settings, but above all with the quality of the data, content and goals you feed the algorithms.
Want to talk it through with Milan?
Book a free strategy call. Within 30 minutes you will know where your growth opportunities are.
